Discussed over 6 Episodes, The Art & Business of You is a guide to defining your brand, creating your tools and succeeding in your photography career in today’s world.

We are joined by Beth Taubner, founder of Mercurylab and a Transformational Brand Strategist and Creative Director. Beth has developed a proprietary approach to the branding process, using a combination of psychological, visual and analytic processes.

In Episode 3: The Visual You

In this podcast we discuss:

  1. A recap of brand attributes
  2. Brand analysis & target - download your brand tool guide https://mailchi.mp/0a22ec7a7c9c/mercurylab
  3. Selecting your projects and stories to look at patterns in your work
  4. How to edit your work
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