Discussed over 6 Episodes, The Art & Business of You is a guide to defining your brand, creating your tools and succeeding in your photography career in today’s world.
We are joined by Beth Taubner, founder of Mercurylab and a Transformational Brand Strategist and Creative Director. Beth has developed a proprietary approach to the branding process, using a combination of psychological, visual and analytic processes.
In Episode 3: The Visual You
In this podcast we discuss:
- A recap of brand attributes
- Brand analysis & target - download your brand tool guide https://mailchi.mp/0a22ec7a7c9c/mercurylab
- Selecting your projects and stories to look at patterns in your work
- How to edit your work